seventeen - Publication Details
| • Printing |
: offset |
| • Agents commission |
: 15% to accredited advertising agencies. |
| • Material needed for reproduction |
: Original artwork and colour transparency
or colour separated positives with progressive proofs and mechanicals. |
| • Note |
: Advertisers will be charged a minimum of Baht 4,800 extra for not supplying colour transparencies and finished artwork. Extra charge will be made on any colour advertising with more than 2 transparencies, at Baht 800 per extra transparency. No correction proofs will be furnished. |
| • Bleed and Trimmed Size |
: The publisher reserves the right to trim 1/4 inch (6 mm) off each edge of each trimmed page dimension. Type matter and illustrated material not intended to bleed must be kept to this tolerance. |
| • Screen |
: 175 line per inch |
| • Payments |
: Accounts are due 30 days from date of invoice. All payments must be made in Thai Baht by crossed cheque to Media Transasia Thailand Ltd. |
| • Overdue Bills |
: A delinquency charge of 1.5% per month will be made on any account outstanding for more than 45 days from the date of invoice. |
seventeen - Advertising Deadlines
| • Booking Deadline |
: 45 days before the published date |
| • Ad Material Deadline |
: 1 month before the published date |
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PREMIUM POSITIONS (all rates in Thai Baht) |
Outside Back Cover |
120,000 |
*Inside Back Cover |
80,000 |
Inside Front Cover Spread |
160,000 |
Page 2 and 3 |
150,000 |
Page 4 and 5 |
140,000 |
Page 6 - 15 |
130,000 |
*DPS. After Contents |
120,000 |
*DPS Before 1st editorial page |
120,000 |
Opposite Contents |
75,000 |
*Opposite Masthead |
70,000 |
*Opposite Girl Talk (editor's note) |
70,000 |
*Opposite I.M (letters to editor) |
70,000 |
*Opposite Get the cover look |
70,000 |
*Opposite 17 World |
70,000 |
*Opposite Calendar |
70,000 |
*Opposite Scene (social) |
70,000 |
*NOTE Extra/Special colour surcharge Baht 15,000 - per page, Guarantee special position surcharge 10%
Frequency discounts : 12 or more insertions 8% / 24 or more insertions 12% |
REGULAR POSITIONS |
*DPS. Regular |
100,000 |
*ROP. (Fashion, Beauty) |
60,000 |
*ROP. (right hand) |
55,000 |
*ROP.(left hand) |
52,000 |
*NOTE Extra/Special colour surcharge Baht 15,000 per page. Guarantee special position surcharge 10%
Frequency Discounts 12 or more insertions 8% / 24 or more insertions 12% |
SEVENTEEN ADVERTORIAL’ 2009 |
ADVERTORIAL RATES / FASHION AD. RATES |
Single Page |
70,000 |
Double Page |
120,000 |
*NOTE This rate above is inclusive of product shots.
Model additional 10,000 / person / time
Fashion Ad. Rates |
FASHION AD RATES |
4 Page |
140,000 |
6 Page |
160,000 |
8 Page |
200,000 |
*NOTEThis rate is inclusive of standard four colour production cost and for shooting of only one model. |
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